700 Road Cycling Blog

There’s a bit more to it than that though and several solid reasons for the change. I’ve always been a bit contrary – Marmite if you will - so it may come as no surprise to many that in an age of expectation, instant gratification and 24-7 deliveries, we’re bucking the trend. I believe it’s important to.... More

Time for a change : We’re updating our store opening hours.

Dave Butcher | 22/08/2019 21:15:03

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By now, if you’ve read anything I’ve written, you’ll know that I have an appreciation for tech, quality, innovation and genuine value. And very little time for bullshit! You’ll also know that I am very fond of the Italians and the way they do things when it comes to creating products for our sport : excellence married.... More

Silky Goodness : Q36.5 Seta Jersey

Dave Butcher | 03/07/2019 15:47:53

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The SuperSix Evo is a discreet beast. It is recognisable not for its off-the-wall silhouette, oddly shaped or large tubing; rather its elegant simplicity. With more traditional ‘square’ geometries and classic rounded tube profiles, it is a purist’s delight, uncompromisingly engineered to be fast. When Cannondale first created the SuperSix EVO, they.... More

SuperSix Evo : The Evolution of a Classic

Dave Butcher | 28/06/2019 13:00:00

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CeramicSpeed are a Danish company founded in 1998 and they specialise (indeed they are the benchmark) in the production of Hybrid Ceramic bearings for industry (including food and aerospace) and sports markets, with a large proportion given over to Cycling specific products. Their focus is to produce bearings that reduce friction and that continue to perform for a very long.... More

New Balls Please : The CeramicSpeed Advantage

Dave Butcher | 13/03/2019 10:48:28

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18 months ago I was on holiday, soaking up the sun on a Greek island - not a bike in sight. Whilst ambling back to the pool having retrieved a fresh, cold beer from the overworked fridge, I received a call from the shop. “……your bike’s been stolen” Assuming I had misheard (and less than entirely sober).... More

Returns Department…

Dave Butcher | 31/01/2019 16:05:47

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And now for something completely different…… It’s Sunday - the day of rest, or at least it used to be. Most of us are now used to having our time invaded either by work emails or ‘phone calls outside of traditional work hours - even on a Sunday. Mobile devices, notifications and the ‘belief’ that we must.... More

Black Friday : Shift Your Perspective #3

Dave Butcher | 24/11/2018 17:03:30

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If you have clicked through from the 700 homepage, you might be wondering what this is about. Yes, 700 have some good Black Friday offers but rather than that being a singular focus I wanted to draw attention back to bigger, more important things. Perhaps read my original post before continuing! There is – it seems to me –.... More

Black Friday : Shift Your Perspective #2

Dave Butcher | 23/11/2018 17:19:13

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If you’ve stumbled onto this blog wondering what this is all about, you might want to read this first to give you some idea of where this came from. If you’ve read my original post then you have some notion of what this is all about. You’ve no doubt received upwards of 100 odd emails in the last week.... More

Black Friday : Shift Your Perspective #1

Dave Butcher | 23/11/2018 09:47:41

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Perspective : Ride and Remember As a small independent retailer, I often wake in the early hours of the morning worrying about whether or not things are going well and whether I’m doing the ‘right’ things. This morning was a 3am Black Friday panic: ‘how do I compete with these massive online businesses who care.... More

Black Friday : A leftfield approach….

Dave Butcher | 21/11/2018 17:14:00

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Typical of the British transition into Autumn, there has been a noticeable shift in conditions over the last few weeks. A timely reminder that – along with a final season of Game of Thrones - ‘Winter is coming’ The sun is lower and the mornings fresher as the balmy days of an impressive Summer begin to wane. .... More

Cruise Season – Q36.5 Autumn / Winter Preview

Dave Butcher | 26/09/2018 16:23:05

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OVERVIEW One of the things that makes a build special, is the mood and reaction of the person for whom you’re building. Ed has an infectious enthusiasm – that of genuine unrestrained excitement and joy - about what was a dream build for him. It was impossible not to be enveloped by.... More

Ed’s Colnago Concept Build.

Dave Butcher | 28/06/2018 12:49:54

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One of the key elements of correct bike fit is cleat position. It is also one of the most widely neglected. That’s not to say that riders completely ignore their cleat set-up but rather they will be within certain accepted tolerances – generally guided by sales staff or the internet. It is highly unlikely that most of us.... More

idmatch : Cleat Optimisation

Dave Butcher | 14/04/2018 14:29:12

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OVERVIEW Ian’s Nevi Spinas is a personal favourite of mine, not least because we discussed the build in some depth over beers. Like me, Ian had been a victim of some unscrupulous bastards who had stolen not one, but two Bianchis; including a Specialissima that he loved. After spending a few.... More

Ian’s Nevi Titanium Spinas Build

Dave Butcher | 05/04/2018 18:40:33

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Technorati Tags: Milan-San Remo,Cycling Monuments,La Primavera,La Classicissima,Cycling,Pro Cycling,Classics,Spring Classics,Sagan,Kwiatkowski,Cavendish I know who wins. I dreamt it. At 06:20 (CET) I woke knowing the result. I don’t dream much, so I’m convinced. Milan - San Remo is the first Monument of the season and the longest race on the calendar at 300km.... More

Milan - San Remo : Visions of Victory

Dave Butcher | 17/03/2018 09:28:00

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Metier are small company of riders who like many of us ride in both urban and rural environments. Metier understand the contrast in the life of a cyclist and it is their aim to develop kit that supports all of your journeys – whether it’s an early morning commute, weekend club ride or climbing a far-away mountain pass. .... More

Metier Beacon : Safety Re-styled

Dave Butcher | 15/03/2018 11:29:27

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