700 was opened in the summer of 2011 with one goal in mind; helping all road riders from all aspects of the sport furnish their passion with all the advice and equipment they may need. At 700 we believe that whether you are in it to win or simply to enjoy the sport, everything starts with fit and to this end offer bike fitting services to help you optimise your position on the bike,  to minimise the risk of injury and to get the best performance and comfort from your riding. 

At 700 we are looking to present the products we stock in their best light; each run of items is given its own space and is never pushed into a corner. Online each product where appropriate is given it’s own in-depth description written by us and photographed in order to best display it’s characteristics and to give you a feeling of what the product would be like if you were to actually touch it. We have tried very hard to pick our brands and products carefully in order to keep our range of products limited to those which firstly fulfill their purpose superbly and secondly offer what we feel is the best choice at each price point. Everything you find on our shelves will have been endorsed by one or another of us and it would not have made it there if we were unable to see its value.

We feel that every customer should have the same exceptional level of service; we want you to be able to draw from our many years of experience both in the bicycle industry and out on the road. Between us we ride thousands of miles every week, some of us as endurance or pleasure riders and others of us who enjoy racing and pushing our physical limits. We all expect our kit to echo our needs and style. Invariably you will be able to find a kindred spirit at 700; somebody who rides in a similar fashion and finds an analogous value in their cycling. Whether looking for your first road bike or seeking some serious hardware to maximise your competitive edge we want you to feel as if you have been given the best advice throughout your purchase and that you have ended up with a bike that suits your specific requirements.

Recent seasons have seen a growing desire for individuality and custom products and we understand that dream bikes should be as individual as you; from geometry to finish. To this end we are continually broadening our range to include more niche brands like Nevi Titanium, Alchemy and Sarto in order to bring you fully customisable options when it comes to your hardware. 

If you are looking to broaden your cycling experience we have an associated cycling club with a diverse spectrum of riders and abilities and 700 run numerous cycling holidays and training camps in the Costa Blanca during the year, so you can experience new roads, fantastic climbs and stunning scenery, fully guided and supported.

68 Peascod StreetWindsor Berkshire SL4 1DE

Workshop

Here at 700 we have a fully appropriated workshop, all our mechanics are CYTECH qualified and have many years of experience under their belts. They are versed in Campagnolo EPS, Shimano Di2 and SRAM eTap electronic / wireless systems.

We can service any and all types of bike - not just Road / TT / 'cross, so if you have a mountain bike or hybrid, kid's bike or folder, we'll be happy to help you keep them in top condition.

If you wish to book Workshop time then please either call us on 01753 858777 or email us at workshop@7hundred.co.uk.

Aside from our fixed labour charges, all labour is billed at £40 per hour in 15 minute blocks. 

Our service rates are labour costs only, parts are not included. We always give a break down of any components replaced during services and we will always contact you prior to installation of any replacement parts.*

We try to return all service jobs on the day and carry stock of road bike spares in order to help achieve that.

It is worth remembering that a bike is a machine and like all machines, regular maintenance - whether there is an evident problem or not - ensures safe and optimal operation. Prevention is better (and cheaper!) than cure and servicing will prolong the life of your bike and give you many more enjoyable miles out on the road

 

We have 4 main levels of service:

Silver Service - £40

This is a basic service, recommended for bikes with low usage or as a pre-event check.

  • Seat post removed, greased if necessary and re-fitted.
  • Brakes checked and adjusted. (New pads fitted if required)
  • Gears correctly indexed and adjusted.
  • Cranks, Handlebars and Stem checked and tightened to the appropriate torque.
  • Tyres checked and inflated to the correct pressure (Replaced if required)

Gold Service - £60

A more comprehensive service, recommended for bikes in regular use.

  • Seat post removed, greased if necessary and re-fitted.
  • Frame wiped down and inspected for damage.
  • Wheels trued.
  • Tyres checked and inflated to the correct pressure (Replaced if required)
  • Brakes checked and adjusted. (New pads fitted if required)
  • Gears correctly indexed and adjusted.
  • Bottom Bracket, Cranks, Headset, Handlebars and Stem checked and tightened to the appropriate torque.

Gold Service Plus - £80

Our most popular service. We advise this be done twice a year for bikes in regular to heavy use.

As GOLD Service but with the complete drive system removed including pedals, chainset, bottom bracket, chain, cassette and both derailleurs. All degreased, cleaned and refitted or replaced if necessary.

Platinum Service - £120

A complete strip down and re-build. This is essential at least once a year for high mileage bikes particularly if ridden in harsh conditions.

  • Seat post removed, cleaned re-greased if necessary and re-fitted.
  • Bike stripped down to the bare frame. Frame thoroughly cleaned and inspected for damage.
  • The full drive system is stripped including pedals, chainset, bottom bracket, chain, cassette and both derailleurs. All cleaned and correctly refitted or replaced if necessary.
  • Wheels trued and hubs stripped and re-greased. (Bearings replaced if necessary)
  • Tyres checked and inflated to the correct pressure (Replaced if required)
  • Brakes checked and adjusted (New pads fitted if required)
  • Gears correctly indexed and adjusted.
  • Headset and handlebar assembly dismantled, checked and correctly tightened to recommended torque. Headset bearings re-greased. (Replaced if required)

PLEASE NOTE:  Where jobs exceed the allotted time due to unforeseen problems arising from poor maintenance, work is billed at £40 per hour in 15 minute blocks. 

We ask that you bring your bike in no later than 10.30AM on the day your service is booked. If necessary you may bring your bike in on an earlier date and leave it with us. If we have all the necessary parts in stock we will do our utmost to have your bike ready to ride by 5PM that evening.

If your bike is so dirty that it is necessary to clean it before work can commence you will be charged a cleaning fee.

If in the event of you needing to replace worn out parts that are not specified in the initial consultation we will always phone you and wait for a confirmation before continuing with the job. As such you will be required to leave a telephone number and email address for us to contact you on. 

*If we are unable to contact you it may result in a delay to your service completion.

Any worn/broken/replaced parts will be disposed of unless otherwise requested.

We would ask you to collect your bike within a week of it being serviced or repaired. We reserve the right to charge for storage if bikes are not collected within a reasonable time.

In addition to our fixed services we are able to carry out almost any service task. The following is a list of our most common jobs. This is by no means exhaustive and if you can’t see what you need please feel free to get in touch. All prices are labour charges only and exclude the cost of parts.

  • Fitting an old groupset and wheels onto a new frame: £70 if the frame is bought from 700.
  • Fitting a new groupset onto an old frame: £70 if the groupset is bought from 700.
  • Build-up of new frame and components: free if purchased from 700.
  • Build-up of new frame and components: £140 if neither frame nor components were bought from us.
  • Build-up of new bike from a box: £50, free if bike is bought from 700.

The above prices assume that all elements are separate. There will be an additional £30 charge to remove parts from another bike prior to re-installation.

  • Wheel build: charged at £40 per wheel
  • Puncture repair: charged at £8
  • Fitting a new headset: charged at £20
  • Headset service: charged at £20
  • Gear Service: charged at £20
  • Transmission de-grease: charged at £25
  • Brake re-alignment / service: charged at £20
  • Fitting new bottom bracket / Bottom Bracket Service: charged at £25
  • Fitting bar tape: charged at £10
  • Wheel true: charged at £18 per wheel assuming no spokes or other parts required in which case wheel building rates will apply.
  • Fitting a tubular tyre: Taped : £10 per wheel. Glued :  £20 per wheel.
  • Hub service: charged at £20 per wheel
  • Hydraulic Disc Brake Service £25 per wheel or £40 pair

Recent builds

We build some (quite frankly) amazing machines for our customers. Here's what we've been getting up to in the workshop recently.

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