GURU Bike Fitting at 700

At 700 we believe that bike fitting is not only an essential part of the buying process but also crucial for your riding enjoyment.

Correct bike fit is essential for optimal performance, comfort, injury prevention and sustainability. However, these elements must be relevant to YOU as an individual and should be viewed and adjusted in the context of YOUR cycling.

The fundamental principle of Bike Fit centres around the rider in terms of their morphology (physical measures / dimensions); flexibility and functional range of movement; their type and frequency of riding as well as their realistic mid to long term cycling goals.

Ultimately, a good Bike Fit centres around achieving an optimal position that best balances bio-mechanics, power, aerodynamics and comfort and your cycling discipline will determine the relative importance you place on each element.

It is important to realise that Fit is dynamic and ongoing, it centres around our body's ability to adapt - if you are looking at making significant changes to your position or if you are recovering from injury for example, our fitters will encourage progressive adaptation over time as the key to getting the most from your cycling.

Bike Fit is not black and white and there are numerous other factors that have a bearing on the dynamics of a fit: age, weight, fitness, motivation, flexibility, injury and the objectives of an individual will all have a bearing.

Our GURU dynamic bike fit is a collaboration between you and our experienced fitter and as a consequence is decidedly more scientific, productive and time efficient than traditional methods.

To conduct our fits, 700 utilise the most advanced fitting tool in the world: The GURU Bike Fitting System.

Whether you are looking for a new bike, wish to optimise the position on an existing machine or are looking for the data to help drive the build of something custom, 700's GURU bike fits will deliver all the information you need.

Bike fit has become as integral to cycling performance as the advent of power meters. Every instrument, musical or mechanical needs calibration and Bike Fit is essentially the calibration between rider and bike in order to achieve optimization of your intended purpose, whatever that may be, from comfort to peak power output.

THE GURU FIT SYSTEM™ enables cyclists of all ages and experience levels to find the perfect bike and/or riding position to match their personal preferences & geometry.

The state-of-the-art, computer-controlled GURU DYNAMIC FIT UNIT™ (DFU™) adjusts the riding position in real-time so riders can experience changes in meaningful terms in order to optimise their fit.

Incline/decline adjustment allows you to test riding positions while ascending or descending to simulate riding conditions.

Ultimately, good Bike Fit centres around achieving an optimal position that best balances bio-mechanics, power, aerodynamics and comfort and your cycling discipline will determine the relative importance you place on each element.

The GURU Fit System is the only fit system that provides cyclists with a truly "dynamic" fit. The GURU Dynamic Fit Unit™ is the only completely computer-automated fit bike - which delivers precise, on-the-fly adjustments that you can feel instantly. Other fit bikes require cumbersome manual adjustments during fit sessions - slowing down the fit process and reducing your ability to discern differences in individual riding positions.

GURU's revolutionary software can capture countless riding positions for you to compare - allowing you to toggle back and forth seamlessly between riding positions on command to ensure that you select the best possible riding position. These riding position comparisons are amplified by the DFU's™ incredible range of motion - which can replicate a comprehensive range of riding positions and bike geometries to help you find the perfect fit